Privacy Policy

Effective Date: 7th January, 2026

1. Introduction
Orson Automation Pte Ltd (“we,” “us,” “our,” or “Company”), operating as an Authorised Partner of Tally Solutions, is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data when you visit our websites, including but not limited to:

  • orson.com.sg
  • tallyprime.com.sg

(collectively referred to as “our websites”).

This policy is designed in accordance with the Personal Data Protection Act 2012 of Singapore (“PDPA”) and describes your rights in relation to your personal data.

By using any of our websites, you consent to the practices described in this policy.

2. What Personal Data We Collect
We may collect the following types of personal data, as defined under the PDPA:

  • Contact & Inquiry Information: Such as your name, company name, email address, telephone number, and the nature of your inquiry when you contact us via forms, email, or phone across any of our websites.

  • Technical & Usage Data: Information about your device, browser, IP address, and your navigation patterns on our websites, collected automatically via logs and similar technologies.

  • Cookies Data: We use cookies and similar tracking technologies to enhance your experience and analyse website traffic across our domains. You can manage your cookie preferences through your browser settings.

We do not routinely collect NRIC, passport, or other national identification numbers unless absolutely necessary for a lawful purpose, and in such cases, we will do so in strict compliance with PDPA guidelines.

3. How We Use Your Personal Data (Purposes)
We collect, use, and disclose your personal data only with your consent or as permitted under the PDPA. Your data is used for the following primary purposes, regardless of which website you interact with:

  • To Provide & Administer Services: To fulfil your service requests, manage your account as a customer or prospect, and provide technical support.

  • Partner Relationship Management: As an authorised partner, we log and manage customer interactions, inquiries, and service requests in Tally Solutions’ designated partner portal or CRM systems to facilitate support, licensing, and official record-keeping as required by our partnership agreement.

  • To Communicate: To respond to your inquiries and provide customer support.

  • To Improve Our Websites: For analytics and metrics to understand website usage and enhance user experience across our digital properties.

  • For Marketing: To send you newsletters, promotional materials, and information about Tally products or our services, where you have consented to such communications.

  • For Compliance: To comply with applicable laws, regulations, legal processes, or enforceable governmental requests, and to protect the rights, privacy, safety, or property of us, you, or others.

4. How We Share Your Personal Data
We do not sell your personal data. We may disclose it in the following limited circumstances:

  • To Tally Solutions: As an integral part of our service delivery and partnership obligations, we share necessary customer and prospect information (like contact details and service requests) with Tally Solutions Pvt. Ltd. This data is logged in their secure partner portals/CRM systems to enable centralized support, license management, and to fulfil our joint responsibilities to you.

  • Within Orson Automation Pte Ltd: Your personal data may be shared and processed internally across our organization and between our websites (tallyprime.com.sg and orson.com.sg) for the purposes stated in this policy.

  • To Other Service Providers: We engage trusted third-party vendors (e.g., hosting, analytics, email service providers) who process data on our instructions and under contractual obligations of confidentiality.

  • For Business Transfers: In connection with a merger, sale, acquisition, or restructuring of our business.

  • For Legal Reasons: Where required by law or to protect legal rights, as noted above.

If personal data is transferred outside Singapore (for example, to Tally Solutions in India or to cloud servers located elsewhere), we will take reasonable steps, such as contractual safeguards, to ensure the recipient provides a standard of protection comparable to the PDPA.

5. Your Rights Under the PDPA
You have several rights regarding your personal data. To exercise any of these rights, please contact our Data Protection Officer (DPO) using the details below.

  • Access & Correction: You may request access to or correction of your personal data in our possession or control.

  • Withdrawal of Consent: You may withdraw your consent for our collection, use, or disclosure of your data at any time, with reasonable notice. Please note that withdrawal may affect our ability to provide you with certain services, especially where data sharing with Tally Solutions is essential for support.

  • Limiting Use: You may limit the use and disclosure of your personal data, particularly for marketing purposes.

  • Complaint: You have the right to contact the Personal Data Protection Commission (PDPC) of Singapore if you have concerns about how we handle your data.

6. Data Security
We implement reasonable administrative, technical, and physical security measures designed to protect your personal data from unauthorised access, disclosure, alteration, and destruction across all our websites and systems. These include encryption (SSL), access controls, and secure data storage. We also ensure our partners, including Tally Solutions, maintain robust security standards for the data we are required to share with them.

7. Data Retention
We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected (including for partnership audit and compliance purposes), or as required by law or business needs. Once retention is no longer necessary, we will securely delete or anonymise your data.

8. Changes to This Policy
We may update this Privacy Policy periodically. The updated version will be posted on all our websites (tallyprime.com.sg and orson.com.sg) with a revised “Effective Date” or “Last Updated” date. We encourage you to review this page regularly for the latest information on our privacy practices.

9. Contact Us / Data Protection Officer
If you have any questions about this Privacy Policy, wish to exercise your rights, or wish to contact our Data Protection Officer, please reach out to us at:

Company: Orson Automation Pte Ltd
Email: contact@orson.com.sg
Address: 18, Robinson Road, #15-01, 18 Robinson, Singapore-048547